2007.06.02

Is It Possible for Taiwan to Not Be Marginalized? A Discussion on Business Development in the International Arena

From an agricultural society in the 1940s to the living-room-based family factories in the 1950s, and from the energy crisis in the 1960s to the rise of technology industry in the 1970s and 1980s, Taiwanese businessmen diligently looked for business opportunities, “traveling the world with one suitcase.” This phrase created Taiwanese people’s image of being sincere and persevering. Facing the growing pressure of globalization and the emergence of a powerful China, what is the best tool for Taiwan to avoid “marginalization”?

About the Documentary

Branded Taiwan
Globalization has radically changed the world’s economic landscape. With cheaper production costs, a strength Taiwan once boasted, emerging developing countries have replaced Taiwan. For Taiwanese businesses to sustain themselves over the long term, they need to change their old way of thinking, and develop their own brands.

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